OUR STORY

For years, I worked inside the traditional ventilation channel—doing everything the “right way.”

We had good products and competitive pricing.

But growth depended on downstream partners who sold whatever was easiest, not what helped us win.

What changed everything wasn’t a new product or a new sales tactic.

It was recognizing that energy codes had quietly moved ventilation decisions upstream—into design, modeling, and rater-led approval.

That shift opened a door most manufacturers weren’t walking through. The turning point came while working directly with the largest builder in the country on a complex ventilation code challenge. By collaborating upstream—with raters, contractors, and the builder’s purchasing team—we created a complete, cost-effective ventilation strategy.

It passed inspection the first time. Qualified for 45L. Cut install time from half a day to just 45 minutes. And resulted in a $650,000 ERV order. That experience made one thing clear: The real problem wasn’t effort, pricing, or product quality. It was being blocked from the conversations where decisions were actually being made. Once those barriers were bypassed, growth followed.

Code Compliance Alliance was created to help manufacturers do exactly that— move upstream, bypass traditional channel barriers, and compete through complete, builder-approved solutions.

Today, CCA brings builders, raters, designers, contractors, and aligned manufacturers onto the same page—so compliance costs come down, risk drops, and growth becomes repeatable.